PREPARING FOR UNCERTAIN TIMES
In this second quarter of 2025, I am reminded of the quote, “the only thing certain in life is uncertainty.” From the day-to-day upheaval in the financial markets to uncertainty about the federal budget, it’s hard to predict the outcome of these uncertain times. While there’s no surefire way to predict the future, we can prepare ourselves for uncertain times by:
Staying informed by the best advisors
This is where ICAA comes in. By tapping into leading minds in the industry, hosting cutting-edge webinars, and sending real-time updaters to members, ICAA provides endless resources to stay informed and help navigate these uncertain times. Learning from the best has kept my business at the forefront, and I feel a sense of comfort knowing that ICAA has my back. ICAA is in close touch with government officials, lawyers, and industry leaders, and this has been a huge factor in my company’s success.
ICAA’s mission is to assist its members by developing and promoting programs and partnerships to keep them on the leading edge of this rapidly changing world. ICAA delivers personalized service and an ever-expanding range of benefits. For example, ICAA has helped insulators challenge these types of OSHA citations:
- Installer cited for lack of a respiratory protection program.
- Installer falls 20 feet from a scaffold and ends up hospitalized.
- Installer falls and injures himself in the attic while trying to run away from an animal.
Showcasing professional designation
ICAA added a new Professional Designation: the ICAA Qualified Home Retrofit Contractor – which designates ICAA member contractors who subscribe to the best home insulation retrofit business practices.
ICAA Qualified Home Retrofit Contractors will be listed in a national referral database generated by HomeBoost, a leading-edge technology company providing a do-it-yourself home energy assessment kit for homeowners, gearing them to select professional trades to upgrade their homes.
Leveraging networking opportunities
Every time I walk into the ICAA Convention and Trade Show, I am reminded of just how important it is to engage in in-person, face-to-face networking across our industry. Phone calls and emails are great, but there’s nothing like catching up with a business associate or meeting a new face eager to strike the next deal. It is these sorts of natural interactions that separate the ICAA Convention and Trade Show from any other part of the industry. Walking through the Trade Show, I get to see new trend in the industry with my own eyes and hear from others on the front lines of these changes. I never know where these opportunities will lead, and if you’re not there, you’d miss out on the chance for a new partnership or cutting-edge industry knowledge. Many of my company’s successes are due to the ICAA Convention and Trade Show and those that I have met there.
ICAA’s priority remains clear: serving you. ICAA is here to help you keep your focus on your business. In uncertain times like now, the only thing certain is that we have lots to come at ICAA in 2025!
Jonathan
